As devices continue to improve technology is enabling AR and VR to become more consumable. Over the past few years I have experimented with AR and VR possibilities and the potential is huge especially in the advertising space. In this post I wanted to inspire a few studies on how these technologies could be applied.
Below are a few tools that can help designers or developers get jump started into the AR space.
Apple AR Kit - https://developer.apple.com/arkit/
Google AR Core - https://developers.google.com/ar/
Unity Mobile AR - https://unity.com/solutions/mobile-ar
Designing for Augmented Reality
A Quick Guide to Designing for Augmented Reality on Mobile (Part 1)
Unleash Your Design Skills in AR Using Torch, Sketch, and InVision